Digital Arts & Design

Course Sequence

Digital Arts & Design I

Digital Arts & Design II

Digital Arts & Design III

Program Summary

Digital Arts & Design is intended for students to build a strong understanding of the principles and elements of design and the design process. Upon completion of this program, proficient students will be able to utilize industry tools to conceptualize and create communications solutions which effectively reach targeted audiences. Students will acquire skills in illustration, typography, and photography using Adobe Creative Cloud software.

Local Employers

Almost all midsize to large organizations have some form of design or communications opportunities. Below are examples of local businesses with design departments:

  • Eastman

  • Bristol Motor Speedway

  • Interstate Graphics, Inc

  • Cumberland Marketing

  • Corporate Image

  • Creative Energy

  • Modern Designs

  • United Screen Design

  • The Robinette Company

Career Opportunities

Most professional graphic designers or art directors will have a four-year degree--typically a bachelor's in mass communications, digital media, or graphic design (studio art). ETSU, King, and Milligan all offer a combination of these degrees. Master's degrees are also available in graphic design as well as portfolio schools. Northeast State offers an associate degree in partnership with ETSU's Digital Media Department. Many TCAT campuses now offer a Digital Graphic Design Certificate, with the closest campus being Morristown. Entry-level production designers and pre-press workers (lowest levels of education/experience) can expect a salary range of $35,000-$45,000 per year. Art directors can expect salaries starting $65,000 and beyond. A strong design portfolio is needed to land sought after positions along with any higher degrees earned. Salaries are higher in larger cities than in more rural locations.

Industry Certification

  • Adobe Certified Professional

Many Digital Arts students have taken the skills they learned and have either used them towards degrees in college, or straight into a creative career. One student completed work-based learning at a local business and was then hired to work in their design department. The business is currently paying for her to attend ETSU for graphic design as long as she stays employed there.

Dereck Shipley, Digital Arts Teacher